Privacy Policy

1. Introduction

Medina Intelligence, LLC ("we", "us", "our") respects your privacy. This Privacy Policy explains how we collect, use, and protect your information when you use Ike ("Service").

2. Information We Collect

2.1 Information You Provide

2.2 Information Collected Automatically

2.3 Information from Third Parties

• Authentication providers (Google, Apple): Email, name, profile picture
• Future integrations: Apple Health, fitness trackers (with your consent)

3. How We Use Your Information

We use your information to:

• Provide the Service
• Personalize recommendations
• Improve the Service
• Send important updates
• Respond to support requests
• Ensure security
• Comply with legal obligations

We use your conversations, workouts, and profile to provide Ike's coaching and to operate and improve the product — including reviewing conversations to debug issues, understand how Ike is used, and make it better. Access for this purpose is limited to Ike's own team and is never exposed to trainers or other members.

If we ever introduce an ad-supported or differently-priced plan, it will be a separate plan you actively choose, with its own terms — we will not silently change how we use the data of your current plan.

We do NOT:

• Sell your personal information
• Use your data for advertising
• Share your data with data brokers

3.1 When You Write to Ike's Team

A note you send to Ike's team from the Ike row in your Inbox goes with a few app details: your app version, the screen or workout you sent it from, what Ike couldn't do (named, never quoted), and your plan and week. None of your chat is in those details, and you can see exactly what they are before you send.

Under the note, "Include my recent chat" is on unless you turn it off. While it is on, Ike's team may read your last 2 days of chat with Ike to look into your note, and asks you before reading anything older; with it off, the team sees only your note and those details. A note sent by email has no switch: we answer from the email and your app details, and ask you first if we need your chat. We read your chat only when the details can't answer your note, and every read is logged. Your trainer never sees it.

If you are a trainer, your chat with Ike includes what you asked about your clients, so a read covers that too; your clients never see it, and we see their names as code names.

4. AI Processing

4.1 Third-Party AI Services

Your conversations and certain data are processed by a third-party AI service (currently Anthropic) to:

• Generate personalized training plans
• Answer fitness questions
• Provide coaching responses

If you dictate a message instead of typing it, a speech service turns your speech into text before it reaches Ike: Apple's speech recognition on iPhone, or your browser maker's speech service on the web. That service may send the audio to its own servers, under Apple's or your browser maker's own privacy terms.

4.2 What We Send to AI Services

• Chat messages you send, including any image or file you attach
• Your first name, as you entered it. If you gave no name, no name is sent; your email address is never used in its place
• Your profile: age, experience level, goals, schedule, equipment, and training preferences
• Health information you have given Ike: pregnancy or postpartum status, health conditions, injuries, and health notes
• Your plan, your workout history, and the facts and notes Ike has saved from your conversations
• Apple Health sleep and workouts, for accounts where that is turned on, only when the conversation calls for them
• If you are a trainer: the names and email addresses of people you have invited, and the profile and training data of the clients you coach, including the health information they have entered

4.3 AI Provider Privacy

Anthropic's data handling is governed by their usage policy. As of our last review:

• API data is not used to train their models (business API)
• Data is retained for 30 days for abuse monitoring

5. Data Sharing

We may share your information with:

• Service Providers: Hosting, analytics (technical data)
• AI Providers: Plan generation (chat, profile context)
• Legal Authorities: As required by law

We require all service providers to protect your data and use it only for specified purposes.

5.1 Your Trainer

If your gym or trainer uses Ike, your trainer can see the plans, schedule, and progress they coach you on. Your direct conversations with Ike are private to you and are not shown to your trainer.

6. Data Retention

Deleting your account removes your data from Ike. Messages you sent your trainer, and your trainer's own notes and chats with Ike about your training, stay in their account.

7. Your Rights

Depending on your location, you may have the right to:

• Access: Request a copy of your data
• Correction: Fix inaccurate data
• Deletion: Delete your account and your data (what stays with your trainer is in § 6)
• Portability: Export your data
• Opt-out: Decline certain data uses

How to Exercise Your Rights

• Delete account: Settings → Account → Delete Account
• Export data: Contact support@ike.fit
• Other requests: privacy@ike.fit

We will respond within 30 days.

8. Data Security

We implement appropriate security measures including:

• Encryption in transit (HTTPS/TLS)
• Encryption at rest (Firebase)
• Access controls and authentication
• Regular security reviews

However, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security.

9. Children's Privacy

Ike is not intended for users under 18 years of age. We do not knowingly collect information from children under 18. If we learn we have collected such information, we will delete it promptly.

10. International Users

Your data may be transferred to and processed in the United States, where our servers are located. By using Ike, you consent to this transfer.

For EU/EEA users: We rely on standard contractual clauses for international transfers.

11. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights:

• Right to know what personal information is collected
• Right to delete personal information
• Right to opt-out of sale (we do not sell data)
• Right to non-discrimination

To exercise these rights, contact: privacy@ike.fit

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes via email or in-app notification. Your continued use after changes constitutes acceptance.

13. Contact Us

Questions or concerns about privacy? privacy@ike.fit